What does HubSpot tracking code track?

The HubSpot tracking code is a powerful tool that can help you to track a wide variety of activities on your website.

The HubSpot tracking code tracks a variety of activities on your website, including:

  • Page views: The tracking code tracks the pages that visitors view on your website. This information can be used to see which pages are the most popular and to track how visitors move through your website.
  • Events: The tracking code can track specific events that visitors take on your website, such as clicking on a link, submitting a form, or downloading a file. This information can be used to see how visitors interact with your website and to track the effectiveness of your marketing campaigns.
  • Leads: The tracking code can track leads that are generated from your website. This information can be used to see how many leads are being generated from your website and to track the quality of your leads.
  • Sales: The tracking code can track sales that are closed from your website. This information can be used to see how many sales are being closed from your website and to track the effectiveness of your sales team.

In addition to tracking these activities, the HubSpot tracking code also collects information about your visitors, such as their IP address, browser, and operating system. This information can be used to see where your visitors are coming from and to track the effectiveness of your marketing campaigns.

The HubSpot tracking code is a valuable tool that can help you to track activity on your website and to learn more about your visitors. By tracking this information, you can improve your marketing and sales strategies and achieve your business goals.

Here are some additional things that the HubSpot tracking code can track:

  • Downloads: The tracking code can track the number of downloads of files from your website.
  • Social media interactions: The tracking code can track the number of social media interactions that visitors have with your website, such as likes, shares, and clicks.
  • Form submissions: The tracking code can track the number of form submissions that are made on your website.
  • Chat conversations: The tracking code can track the number of chat conversations that are started on your website.

The HubSpot tracking code is a powerful tool that can help you to track a wide variety of activities on your website. By tracking this information, you can gain insights into how your website is being used and how your visitors are interacting with your content. This information can help you to improve your marketing and sales strategies and to achieve your business goals.