It's important to note that pending bounces can impact your email deliverability. If you have a high number of pending bounces, it could signal to email providers that your emails are spammy.
A pending bounce in HubSpot is a temporary bounce that occurs due to a technical issue with either the sending or receiving email server. HubSpot will continue to try sending the email for up to 72 hours. If the message isn't delivered during that time, it becomes a soft bounce.
Here are some of the reasons why a bounce might be pending:
- The recipient's email server is temporarily down.
- The recipient's mailbox is full.
- The recipient's email address is incorrect.
- There is a problem with HubSpot's email delivery infrastructure.
If you see a pending bounce in HubSpot, you can do the following:
- Wait 72 hours to see if the message is delivered.
- Contact the recipient to see if they received the message.
- Check HubSpot's status page for any known delivery issues.
If the message is still not delivered after 72 hours, you can mark it as a soft bounce. This will remove the contact from the list of recipients for future emails.
It's important to note that pending bounces can impact your email deliverability. If you have a high number of pending bounces, it could signal to email providers that your emails are spammy. This could lead to your emails being marked as spam or even being blocked altogether.
To help improve your email deliverability, you can:
- Use a reputable email service provider.
- Keep your email list clean and up-to-date.
- Avoid sending spammy or irrelevant emails.
- Use a double opt-in process to collect email addresses.
By following these tips, you can help reduce the number of pending bounces and improve your email deliverability.