How To Choose the Right HubSpot License for Your Business

HubSpot can help you with a variety of marketing goals, such as lead generation, website traffic, and sales. When choosing a license, consider which goals are most important to you.


HubSpot offers a variety of licenses to fit the needs of businesses of all sizes. To choose the right license for your business, you'll need to consider your company's size, industry, and marketing goals.

Here are some factors to consider when choosing a HubSpot license:
  • Company size: HubSpot offers four different license levels: Starter, Professional, Enterprise, and Performance. The Starter level is the most basic and is designed for small businesses with up to 100 contacts. The Professional level is a good option for medium-sized businesses with up to 2,000 contacts. The Enterprise level is for large businesses with more than 2,000 contacts. The Performance level is for businesses that need the most advanced features and support.
  • Industry: HubSpot offers a variety of industry-specific solutions. For example, there are solutions for manufacturing, healthcare, and financial services. If you're in a specific industry, it's worth considering a solution that's tailored to your needs.
  • Marketing goals: HubSpot can help you with a variety of marketing goals, such as lead generation, website traffic, and sales. When choosing a license, consider which goals are most important to you.
Once you've considered these factors, you can start to narrow down your options. You can use HubSpot's comparison tool to compare the different license levels. You can also contact HubSpot's sales team for help choosing the right license for your business.

Here are some additional tips for choosing a HubSpot license:
  • Start with the Starter level and upgrade as needed. The Starter level is a great way to get started with HubSpot. If you find that you need more features or support, you can always upgrade to a higher level.
  • Consider your budget. HubSpot licenses range in price from $25 per month to $3,200 per month. Choose a license that fits your budget and your needs.
  • Don't be afraid to ask for help. HubSpot's sales team is happy to help you choose the right license for your business. Contact them today to get started.