How do I set up SEO on HubSpot?

HubSpot integrates with a number of other SEO tools, such as Google Search Console and Moz. This allows you to consolidate your SEO data and get a more comprehensive view of your SEO performance.

Here are the steps on how to set up SEO on HubSpot:

  1. Install the HubSpot tracking code on your website. The tracking code will collect data about your website traffic and send it to HubSpot.
  2. Log in to your HubSpot account and go to the Marketing > Website > SEO tab.
  3. In the Settings section, enter your Google Search Console property ID.
  4. In the Tools section, enable the SEO recommendations tool.
  5. In the Reports section, view your SEO reports to track your progress over time.

Here are some additional tips for setting up SEO on HubSpot:

  • Use HubSpot's SEO recommendations: HubSpot's SEO recommendations tool can help you identify areas where your website can be improved for SEO. This tool provides suggestions for things like keyword usage, title tags, and meta descriptions.
  • Track your SEO performance: HubSpot's SEO reporting tool can help you track your SEO performance over time. This tool provides insights into things like keyword rankings, organic traffic, and backlinks.
  • Integrate HubSpot with other SEO tools: HubSpot integrates with a number of other SEO tools, such as Google Search Console and Moz. This allows you to consolidate your SEO data and get a more comprehensive view of your SEO performance.
  • Get help from an SEO expert: If you're not sure how to use HubSpot's SEO features or how to improve your SEO, you can get help from an SEO expert. There are a number of SEO experts who can help you improve your website's SEO.

Here are some additional things you can do to improve your website's SEO:

  • Optimize your website's content for keywords: When you're writing content for your website, make sure to optimize it for relevant keywords. This means using those keywords throughout your content, including in your title tags, meta descriptions, and throughout the body of your text.
  • Create high-quality backlinks: Backlinks are links from other websites to your own website. They're a valuable signal to search engines that your website is authoritative and trustworthy. You can create backlinks by guest blogging, participating in online forums, and submitting your website to relevant directories.
  • Keep your website up-to-date: Search engines love fresh content. Make sure to keep your website up-to-date with new blog posts, product pages, and other content.
  • Use social media: Social media can be a great way to drive traffic to your website. Make sure to share your content on social media and engage with your followers.

By following these tips, you can improve your website's SEO and make it more visible in search engine results pages (SERPs).