How do I integrate ZoomInfo into HubSpot?

If you are looking for a way to improve your sales and marketing efforts, integrating ZoomInfo into HubSpot is a great option.

Integrating ZoomInfo into HubSpot can be done in a few different ways. Here are two of the most common methods:

Direct Integration

The direct integration is the easiest way to connect ZoomInfo and HubSpot. To do this, you'll need to:

  1. Log in to your ZoomInfo account.
  2. Click on the Integrations tab.
  3. Click on the HubSpot tile.
  4. Click on the Connect button.
  5. Sign in to your HubSpot account.
  6. Allow ZoomInfo to access your HubSpot data.

Once you've completed these steps, your ZoomInfo and HubSpot accounts will be connected.

Zapier Integration

If you need more flexibility and control over how data is synced between ZoomInfo and HubSpot, you can use Zapier. Zapier is a third-party tool that allows you to connect different apps and services. To use Zapier to integrate ZoomInfo and HubSpot, you'll need to:

  1. Go to the Zapier website and create a free account.
  2. Search for HubSpot and ZoomInfo in the Zapier search bar.
  3. Click on the Create Zap button.
  4. Select the Trigger app. In this case, you will select HubSpot.
  5. Select the Action app. In this case, you will select ZoomInfo.
  6. Connect your HubSpot and ZoomInfo accounts to Zapier.
  7. Configure the trigger and action steps.
  8. Test the Zap.

Once you've completed these steps, Zapier will automatically sync data between your HubSpot and ZoomInfo accounts.

Benefits of Integrating ZoomInfo into HubSpot

There are many benefits to integrating ZoomInfo into HubSpot. Here are a few of the most notable:

  • Improved lead quality: ZoomInfo's data can be used to enrich your HubSpot leads with additional information such as contact details, company information, and social media profiles. This can help you to identify and qualify leads more effectively.
  • Increased sales productivity: By having access to ZoomInfo's data, your sales team can spend less time searching for information and more time selling. This can lead to increased sales productivity and revenue.
  • Better customer service: By having access to ZoomInfo's data, your customer service team can provide better service to your customers. This can help to improve customer satisfaction and loyalty.

If you are looking for a way to improve your sales and marketing efforts, integrating ZoomInfo into HubSpot is a great option.