How do I add Google Analytics to HubSpot?

HubSpot has a number of powerful reporting tools that can help you to analyze your Google Analytics data. These tools can help you to identify trends, track your progress, and make informed decisions about your marketing campaigns.

To add Google Analytics to HubSpot, you will need to:

  1. Go to your HubSpot account and click on the Settings gear icon.
  2. In the left sidebar, click on Website.
  3. Select Pages from the dropdown menu.
  4. Select the domain that you want to integrate Google Analytics with.
  5. Click on the Integrations tab.
  6. Check the box next to Integrate with Google Analytics.
  7. Enter your Google Analytics tracking ID in the field provided.
  8. Click on Save.

Once you have completed these steps, Google Analytics will begin tracking visitors to your HubSpot website. You can view this data in the Google Analytics dashboard.

Here are some additional steps that you can take to optimize your Google Analytics integration with HubSpot:

  • Create a Google Analytics view. A view is a way to organize your data in Google Analytics. You can create a separate view for each of your HubSpot domains. This will make it easier to track the performance of each domain individually.
  • Use HubSpot's Google Analytics integration. HubSpot has a built-in Google Analytics integration that makes it easy to track data from both platforms. This integration can help you to track things like leads, sales, and marketing campaigns.
  • Use HubSpot's reporting tools. HubSpot has a number of powerful reporting tools that can help you to analyze your Google Analytics data. These tools can help you to identify trends, track your progress, and make informed decisions about your marketing campaigns.

By following these steps, you can easily add Google Analytics to HubSpot and start tracking your website traffic. This data can help you to improve your website's performance and make better marketing decisions.