It's time to get back to business basics by doing what we did years ago to increase influence and authority. Yes, the times have changed, and we've all evolved into this machine that keeps moving forward, but the basics have worked for years, and they'll continue to work if you consistently do them.
Below are 3 fundamental ways to increase influence and authority. Under each sub-topic, there's a service that matches up with what you need to do if you're too busy to do the work yourself.
Create Blog Content
Consistency matched with high value is what works. Don't just write to write, do it with meaning to drive home your educational points. If you need help, this "Create Blog Article to Increase Engagement and Sales" service will do everything for you.
Create an Email Newsletter
Curate some of your most helpful, useful, and timely content, and share it out to your subscribers. Share 70% of your content, and 30% of market segment content from other helpful resource sites. If you need help, this "Create and Send Email Newsletters" service will do everything for you.
Spending a bit of money on daily ads is a great idea. If it's a $1.00 a day, that's fine, if it's $10.00 a day, that's even better. You've invested the time and effort into creating content, so be sure to spend a little bit of money to give it a little exposure boost. If you need help, this "Create and Manage Google Ads" service will do everything for you.
As you can see, the 3 fundamental ways to increase influence and authority are as basic as they get. Marketing is like math; if you stick to the core formulas, you'll always get the right answer. Nothing too crazy, nothing too outlandish, just the basics that have worked for years, and will continue to work if you consistently do them.